It looks like a new player is trying to enter the market with Hawaiian and Aloha. What do you aviation bubbas think?
http://starbulletin.com/2005/03/15/business/story1.html
http://starbulletin.com/2005/03/17/business/story1.html
http://starbulletin.com/2005/03/28/business/story2.html

http://starbulletin.com/2005/03/15/business/story1.html
http://starbulletin.com/2005/03/17/business/story1.html
http://starbulletin.com/2005/03/28/business/story2.html
The startup airline announced plans this month to launch service in early 2006, and aims to keep costs down with a fleet of ATR-72 turboprop aircraft, which can carry 68 passengers each. The company is marketing itself as a commuter airline offering fewer restrictions and one-way fares for as low as $50.
Hawaii Superferry plans to operate two giant catamarans carrying 900 passengers and 250 vehicles each between Oahu, Maui, Kauai and the Big Island. Passengers will be able to travel with their vehicles and more of their belongings for about half what the airlines charge. The first ferry is scheduled to begin operating in early 2007. Hawaiian and Aloha, both in Chapter 11 bankruptcy, basically dismiss their new competitors, and note that others have tried to enter the interisland travel market in the past with little success.